At first blush, it might seem odd to see BMW giving Audi a pat on the back. Check out the entire ad, though, and you’ll discover a passive aggressive stab worthy of a middle-school cheerleader. And that’s not all- this is just one ad inĀ a series of automotive one-upmanship that eventually pulls in not only oft rivals BMW and Audi, but Bentley and Mitsubishi as well.
Check out the series here.